Participate in your choice of more than 60 sessions on search engine optimization (SEO), paid search advertising (PPC), social media marketing, local and mobile search, landing page conversions and more. Whether you are a beginner or SEM expert, you work

In the post advertising World, the consumer is in control and choose which brands and messages they receive.  Consumers are responding less and less to interruptive advertising. Marketers need to rethink their approach and focus on creating and marketing great

YOU WILL LEARN TO: Optimize your companies Facebook Page Use Twitter to communicate with present and future customers Create and maintain blogging platforms to increase search engine optimization Use social media promotions to engage with consumers Leverage word of mouth

Social Media Week (SMW) is a global platform that connects people, content, and conversation around emerging trends in social and mobile media. Delivered primarily through a network of internationally hosted biannual conferences and online through social and mobile media, Social Media Week brings hundreds of thousands

Marketing and customer service are on a collision course. Social media now shine a bright light on customer service interactions, which increasingly have brand implications. Customer care can also offer valuable insights for marketing and product development. How many companies

Big Data is here, and it changes everything. From startups to the Fortune 500, smart companies are betting on data-driven insight. Get control of the new data opportunity at Strata—immerse yourself in three full days of hands-on training, information-rich sessions,

Wappow! is home to elite conferences called “Woot”s, networking events, and Huzzah! workshops. Events geared for online marketing, advertising, and public relations professionals who are interested in connecting with customers digitally—whether via the web, mobile, gaming, and more. At Wappow!